IBA is a part of Special Interest Publications Ltd – a publishing house founded in 1966 to produce leading publications in the IT, export and business management industries.

IBA is a B2B PR consultancy with proven expertise in technology-oriented markets. Since its inception, IBA has worked for some of the most recognisable technology brands, including Alcatel-Lucent, Siemens and Xerox.

Today, IBA operates internationally from its rural hub in the East Midlands – with operations in the USA, Spain and the Netherlands.